Local People Before Profit councillor Madeleine Johansson made the comments following a variation to the Development Plan which was approved by South Dublin County Council at the December meeting. The changes mean that private advertising structures will be permitted in open spaces and possibly on green spaces. Cllr Madeleine Johansson commented: “In our daily lives we are constantly surrounded by advertising, and this is another step in the wrong direction. Private advertising promotes a culture of consumerism rather than a culture of community.”
Gino Kenny TD said: “People Before Profit was the only party to make a submission and oppose this. It’s suggested that this will be particularly concentrated on public transport routes including the Luas line. This means that people will be bombarded with advertising everywhere they look. Green spaces, particularly those owned by the tax payer, should not be commercialised in this manner. I’m also concerned that these structures could become real eyesores in our communities.”
